Checking MA Banners

I got copies of my banners printed on a normal printer in the form of 15 pieces of A3 for each banner. You don’t realise when you see it on a computer screen how large they actually are. The images printed well without pixelation which I was happy with. A couple of things have been changed since the printout for example the caption size has decreased and the text has been re spaced. I am going to re work on my poster now and incorporate the MY MA logo into it.

Final MA Design Banners

I spent the day with Jane yesterday who is the head of all the MA courses in the school of art and design. She is a professional graphic designer so we were looking at ways to improve my banner designs. The shapes of the images have been altered and the title design has been simplified. I like the clean and professional look that this has given the banners. The next step is to print the banners to see what the quality of the images would be like at full size and to see if there is any problems with the type or spacing. I am including a PDF version of the banners so that you can take a closer look. MA Show Banners x2

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Poster Designs

I wasn’t happy with my previous poster design so I decided to revisit it and contemplate how it could be improved. I thought that it needed some fresh images to liven up the poster. I spent a few hours rendering images of all three of my streetlight designs in a group. I liked the images but when I tried it on the poster, I didn’t think that it worked and that the layout looked too busy.

I like the simplicity and the shape of my wave light, so I decided that I wanted to feature that as my mine image. I rendered up some more images of the wave street light to use. I initially used the image in a strip across the banner. I thought that this looked too much and sent the image slightly out of shape. I cropped the size of the image to the same width as the text box to get the image into proportion and to create a boarder of white space around it.

At the base of the poster I included three image including one of the rejected street lighting group shots that looked better at that scale. I also included an image of my kinetic bus stop to illustrate the other projects that I had been working on. I then balanced the images either side with the uclan logo and the MA Show logo. I do like the grey and red banners that I have used on previous designs but I wasn’t happy with them in this instance. I chose a lighter grey and purple to reflect the colours of the MA Show logo. I chose a tone down from the actual colours as I thought that the brighter purple was a bit garish and didn’t complement the images.

poster 17 purple adn greylow

poster 15 wave red grey with extra images3 lights

Innovators: a lightbulb moment for Dyson and son

I was reading this article about Jake Dyson developing a cooling system in lighting so that the LED bulbs will not overheat. The thing that worries me is that he is using water with electricity to achieve this, even though it is a tiny amount. I do find this technology intriguing and will be interested to view its development.
Jake Dyson
Jake Dyson in front of his Ariel LED lamp. Photograph: Graham Turner for the Guardian

Shane Hickey
The Guardian, Sunday 21 September 2014 12.49 BST

From spending his summer as a teenager constructing vacuum cleaners to witnessing the frustrations of his father working in their basement, Jake Dyson has been surrounded by the highs and lows of invention for most of his life.

But while he is following in the footsteps of his father, Sir James, the 41-year-old is keen to point out his work on a new way of lighting offices and kitchens is all his own.

“What I have learned is self-taught but what I have taken from him is perseverance; that can-do-and-won’t-give-up,” he said.

The younger Dyson, one of three children of the inventor, has recently unveiled the latest addition to his high-end lighting units designed to save energy by slimming the number of lights required in the home and the office.

It has taken him 10 years to get this far. He set up his design studio in London in 2004 and produced a halogen light, before switching his focus to light-emitting diodes (LEDs), which are lauded for their long life.

But while other manufacturers were claiming their lights could last for 30,000 hours, Dyson wanted to make one for life. The problem was that the semiconductor chips that produce the light also generate intense heat, which damages the chip, reducing the brightness and changing the light’s colour.

A cooling system was needed to stop the chips overheating and thus lengthen their life span, Dyson said. The system he developed works much like technology in laptop computers and satellites, extracting the heat from the chip to “calm” it.

The key is heat pipe technology that can move the heat created by the LED away from the chip. Keeping the temperature of the chip low in turn allows more powerful LEDs to be used, and their brightness, colour and energy efficiency maintained, Dyson said.

Each copper pipe in the cooling system contains a drop of water which heats up inside the pipe, turns to steam and disperses the heat as it moves down the pipe and away from the chip. It allows the LED chip to be kept at about 45C, well below previous temperatures.

Dyson first used heat pipes in a range of lights called CSYS, which included versions for the floor and for a desk. Last week, he unveiled a new overhead light called the Ariel, in honour of the first British satellite, which was sent up in the early 1960s and used a similar cooling method.

The light – designed to illuminate long desks in offices, boardroom tables and kitchen islands – uses six heat rods to reduce the temperature of the powerful single LED light.

“We do that by using six heat pipes which overlap in the centre of the light, and three move out down the heat sink of the wings [of which there are two]. The heat generated from that chip shoots into the heat pipes, down the wing, and a convection of air runs through the wings and cools them,” said Dyson.

The powerful LED chips in the light fittings would be damaged in only six minutes if they were left uncooled, but with the whole system in place they can emit more light – the 8 sq metres (86 sq ft) area lit by an Ariel would normally require four lights, said Dyson.

“We are trying to move away from having multiple lamps in the ceiling or multiple recess spotlights, for example, so we are trying to get an enormous spread of powerful light from one fitting,” he said.

At £1,300 on the high street or around £850 for trade customers when available next May, the lights clearly come at a premium. But Dyson points out that the fittings have a 37-year life span, saving on installation and efficiency.

“Our business model is to make and design lights which last for life, not to make lights which need to be ripped out and replaced every seven years,” he said.

The units are aimed at offices with long desks or boardroom tables where, instead of having individual lights around an office and further strip lighting to give general illumination, the product would solely light up an individual surface, added Dyson.

“It was about that sort of refinement, less fittings, more efficiency, less power required and giving incredibly even force of light,” he said. In kitchens, the unit gives out the same light as six spotlights.

The younger Dyson worked with his father for two years before going his own way in his 20s but thinks father and son may work together in the future.

“We don’t talk about our work but he is very proud of me, I am very proud of him. It is great. But I have done this on my own completely, right from the word go.

“I spent a year and a half in Asia learning about supply chain manufacturing, setting up my own supply chain of manufacturers in Asia and just learning how to design, develop, test and manufacture a product to extreme quality,” he said.

Jake Dyson Products, the company behind his inventions, employs a staff of 20 in London and offices abroad, breaking even financially despite the high development costs. “The thing you have to remember when you are designing products and starting from scratch is there is a lot of investment. There is tooling, design time – it goes on for two years, we don’t make things in three months,” said Dyson.

Hickey,S.(2014)Innovators: a lightbulb moment for Dyson and son[Online]http://www.theguardian.com/business/2014/sep/21/innovators-lightbulb-moment-jake-dyson(Accessed 22nd September 2014)

Banner Design Part Eight

I have been reworking my banner designs trying to get a balance of close up shots of my designs and the designs in their end location. I have tried not to clutter the poster up with too much detail or too many images. Its hard to get an idea of the poster from these screen shots so I am also including the PDF files if you would like a closer look.

https://lucywrightdesign.files.wordpress.com/2014/09/ma-design-street-lighting-pdf.pdf

https://lucywrightdesign.files.wordpress.com/2014/09/ma-design-campus-projects-pdf.pdf

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Updated Banner Designs

I was quite pleased with the way that my banner designs had turned out. Unfortunately they didn’t match my new poster design. I rectified this problem by simply changing the colour of the stripes on the top and the bottom of the banner.

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Poster Design Part Fourteen

I liked the images of my designs in their natural surroundings on my display banners. I thought that I might try this approach and use it on my poster design. The blue and the white colours have created a fresh and clean design. I like the simplicity of using just one image. The image that I have chosen makes it obvious what my designs are and what my project is about.

poster 16 light blue wave light on beach